Grow Your Good Presenter: Sanjiv Teelock - Donor Analytics

Sanjiv Teelock, President and CEO, Xceede Solutions

Sanjiv Teelock, President and CEO of Xceede Solutions, founded Xceede Solutions Inc. (“Xceede”) in 2015 to help companies, nonprofits, and government agencies exceed their goals while leveraging industry leading cloud platform technologies. Xceede is the result of 15+ years of experience working in various roles spanning M&A, Financial Management, Operations, and Information Technology and the constant challenge and improvement of the status-quo in business.

Previous to Xceede, Sanjiv held the role of Finance Director with CSC where he was responsible for all aspects of Financial Planning & Analysis for the Global Sales & Marketing organization. He led several activities within Global Sales Operations including Quota Setting, Sales Commissions, and Pipeline Analysis and Modeling. In addition, he was invited to lead the Business Planning area of the Finance Transformation project for CSC at a Global Level.

Additionally, he founded Nicene Brands Management Company in 2008 after acquiring a set of brands in the Health and Beauty Aid category of Consumer Products. He led the company through a re-launch of the products and successfully exited the business through a Private Equity sale.

As a Managing Director with The Chi Rho Group, he reviewed investment opportunities across different industries and provided guidance to several start-ups looking to raise capital. He started his career with World Wide Technology where he led the Enterprise Resource Planning activities within Finance.

Sanjiv obtained his Master’s in Business Administration (MBA) from Georgetown University and Bachelors of Science in Business Administration (BSBA) from American University in Washington D.C. He currently resides in Washington D.C.

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Grow Your Good Presenter: Mehron Price - Major Donor Cultivation

Mehron Price, Founder, Grants on a Mission

As the Development Associate at Legal Outreach, I worked with the Executive Director and Director of Development to identify and cultivate major donors. This included following up with attendees of the organization’s 30th Anniversary Gala, as well as regularly communicating with the 30+ member Advisory Board. I also created a prospect list of high-profile NYC attorneys and researched the giving potential of our prospects. 

I plan to talk about the day-to-day tasks involved with major donor cultivation because that was one feature of my role at LO. The little things make all the difference! I hand-wrote Christmas cards for the Board, designed quarterly newsletters to keep donors engaged, ensured students hand-wrote donor thank you cards, sent personalized thank you letters to individual donors, and more. I also helped facilitate service opportunities for potential major donors, such as mentoring, judging debate competitions, or presenting awards at students’ award ceremonies, so that prospective donors could see Legal Outreach’s work in action and feel a real connection to the organization they would be supporting. 

Our persistent donor engagement paid off with several individual donations ranging from $5,000 to $15,000 each, which helped significantly with meeting the organization’s $2.3M annual budget. Additionally, my signature project was designing LO’s first-ever crowdfunding campaign, which turned already engaged volunteers into donors for the first time. The online campaign raised $15,000 in about 6 weeks. I plan to draw from this experience as well as talking about tapping volunteers as potential major donors. 

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Grow Your Good Presenter: Shala W. Graham - Branding

Shala W. Graham, Brand Strategist

Son of a Brand: Intentionally Build Your Brand
Branding happens to every organization, whether they plan it or not. When organizations intentionally build an authentic brand, they are able to navigate the sector with fewer “son of a brand” moments! We’ve all experienced those moments. Moments where your staff isn’t communicating consistently about what you do. Moments when your donor base is too small because your audience can't connect your organization to what matters to them. Moments where the grant you hoped for didn’t come through because you couldn’t demonstrate your unique value to the community.

In this session, learn how to think about and develop your brand values and personality, the difference between a tagline and a positioning statement, and how all of that sets the foundation for effective storytelling.

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April: Donor Analytics

• Experiencing analysis paralysis? Learn how to make the numbers work for you. 
• Donor solicitation compliance may not be sexy, but it can help you avoid trouble.
• How donor modeling can help you identify major gift targets.

"Devote yourself to your community around you, and devote yourself to creating something that gives you purpose and meaning." -Mitch Albom

March: Strategic Planning

• Strategic planning is the process of answering the questions: Where are we? What do we have to work with? Where do we want to be? How do we get there? 
• From knowing your limits to making a commitment, ten steps to successful strategic planning (or, come to think of it, a successful marriage) from TCC Group...
• Business plan vs. strategic plan: It's all about the who/what/when/where/why vs. the how....
• SWOT is a fun British slang word. It's also an acronym for strengths, weaknesses, opportunities and threats. A good SWOT analysis is key to strategic planning. Think about swatting away potential disaster....
• Jiminy Cricket said "always let your conscience be your guide," but conscience doesn't come with a great template. Strategic planning, however, does, courtesy of Rebecca Macfarlane, a.k.a. The Wizard of Good...
• Key verbs for strategic planning: assess, engage, develop, implement. Go on, you know you wanna...
• Let's talk logic models, theory of change, and the wisdom of Yogi Berra with Britt Hogue of the Collective Good.
• Vanessa Tribastone of Censeo Consulting talked strategic planning at the inaugural Grow Your Good conference.

"If you don't know where you're going, you might wind up somewhere else." - Yogi Berra

February: Social Media

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• Highlight: Miriam's Kitchen -- We sang the praises of our friends at Miriam's Kitchen for their exemplary social media work, including showing support for other organizations, tracking progress and thanking donors. 
• Watch this video from Danielle Ricks, who spoke at our inaugural Grow Your Good conference. "The most important part of social media," she said, "is being social." Danielle Ricks is the owner of Danielle Ricks Productions. 
• Bonus, imagine, exclusive, hurry. These and 26 other social media power words 
• Check out these high impact tips and tools for nonprofit social media leader.
• Twenty powerful social media facts and stats. 
• How to leverage the power of social media and increase your donations.
• Infographics are a great reminder that a picture is worth a thousand words. If you don't want to build your own, reach out to the experts at Wexler Consulting Group. 
• March Events:

  • March 3 - Learn how to measure your impact with Evaluate for Change...

  • March 4 - Speed network with the H.O.P.E. Scholarship Initiative..

  • March 7 - #GIVE16 and find out what's new in social media...

  • March 11 - Get some hacks for leveraging your social media....

  • March 15-  Running a nonprofit can be all about taking risks...

  • March 26 - Find out how to be a better collaborator...

• Good Thought: "Social media is not a media. The key is to listen, engage and build relationships." - David Alston

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January: Fundraising

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• What's the key to strong donor engagement? 
• Let your donors feel the love with these donor-centric strategies...
• We've never seen a fundraising letter like this one before!
• How to grow your good, and your donations, with involvement philanthropy...
• Events
  • Feb. 1 - Learn how safety net resources work
  • Feb. 5 - Brown bag lunch for fundraising pros
  • Feb. 10 - Workshop on the effects of data and storytelling
  • Feb. 16 - Learn how to write a great proposal (not the marriage kind)
  • Feb. 18 -- Create the foundation for fundraising success
  • Feb. 23 -- The art and science of keeping your donors

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